- How did you attract/address your audience
Above is a reaction video to my opening sequence production. He is a neutral person that hasn't seen the opening before and has given his comments on the opening. From the video it is evident that the opening sequence includes a lot of styles and themes that attract the audience (due to their seeing of similar styles in other media products), but also includes parts that can be improved upon.
Furthermore the video shows how the video has attracted my audience. The person is someone that meets the psycographic profile of my audience, and therefore will be attracted to watch the opening sequence and henceforth the film.
We have attracted this type of audience by using stylistic themes and intertextual references from other films that the audience is likely to have watched, such as styles and effects, similar to that of film openings such as "catch me if you can".
We also targeted an audience that we knew would have a relatively large secondary audience, in order to appeal to a greater audience. This was down by including a range of styles and themes, and by omitting factors such as crude violence, in order to attract a wider range of age groups.
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